About Us
Established in 1975 in the vibrant city of Singapore, we focus on providing branded optical goods to retail shops all over Southeast Asia. As a distributor based in Singapore, we have confidence that we can provide impeccable support to clients no matter the location.
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Brands We Carry
And Many More!
Why Us?
At Soong Choon Optical, our Unique Selling Proposition (USP) is designed to empower your optical business with the tools, products, and support you need to thrive:
Unrivaled Product Diversity
We offer an extensive range of optical products, from premium branded frames to more economical fashion frames, catering to your customer preferences.
Seamless Supply Chain
Time is of the essence in your business. Our streamlined supply chain ensures prompt delivery, so you can rest assured that your orders will be fulfilled swiftly and efficiently.
Global Sourcing, Local Feel
With Soong Choon Optical, you can have the world at your fingertips and get the global reach of a seasoned supplier with the personalised touch of a local business. We have supply chains in many countries across the word such as China, Korea, Japan, Vietnam, Germany, Italy and France. We will be able to contact our many partners to get you the frames suitable for your company.
Collaborative Growth
We’re not just here to provide products; we’re here to help you thrive. As you expand, we grow with you, adapting to your changing requirements and ensuring you always have the resources you need. We pride ourselves in being flexible and being able to accommodate your business needs. Regardless of the quantity you require, we will be able to provide.
Established since 1975 the vibrant city of Singapore, we focus on providing branded optical goods to retail shops all over Southeast Asia. As a distributor based in Singapore, we have confidence that we can provide impeccable support to clients no matter the location.
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HQ 140 Paya Lebar Rd, AZ@PayaLebar, #09-10
